{"id":673612,"date":"2020-04-28T06:00:47","date_gmt":"2020-04-28T04:00:47","guid":{"rendered":"https:\/\/blog.wiwo.de\/management\/?p=673612"},"modified":"2020-04-28T12:44:02","modified_gmt":"2020-04-28T10:44:02","slug":"pfeffer-rankin-27-4-20","status":"publish","type":"post","link":"https:\/\/blog.wiwo.de\/management\/2020\/04\/28\/pfeffer-rankin-27-4-20\/","title":{"rendered":"Pfeffers PR- und Kommunikationsagentur-Ranking 2019 komplett: FischerAppelt auf Platz eins gefolgt von mc Group und Edelman"},"content":{"rendered":"

Welche PR- und Kommunikationsagentur hatte 2019 die h\u00f6chsten Ums\u00e4tze? Dieses Mal war es nicht die mc Group, wie in den vergangenen acht Jahren, sondern FischerAppelt. Das Ranking kommt von Gerhard Pfeffer, der allj\u00e4hrlich die PR- und Kommunikationsagenturen analysiert, dieses Mal 138 an der Zahl. Im Schnitt legten diese um 8,8 Prozent an Umsatz zu, machten einen Gesamthonorarumsatz von 820,72 Millionen Euro<\/span> und hatten damit ein Rekordjahr. Insgesamt besch\u00e4ftigten diese gerankten 138 Agenturen 7.113 Mitarbeiter mit einem Plus von 9,7 Prozent im vergangenen Jahr.<\/span><\/p>\n

 <\/p>\n

\"\"<\/a>

Gerhard Pfeffer (\u00a9 Foto: Pfeffer\/ Hansen, Hennef)<\/p><\/div>\n

 <\/p>\n

Corona-Folgen: R\u00fcckgang f\u00fcr 80 Prozent der Agenturen im M\u00e4rz\/April<\/strong><\/p>\n

Eine aktuelle Umfrage von Pfeffer und der K\u00f6lner Personalberatung Schuhmann zeigt jedoch (Befragte: 138 Agenturen, Antwortgeber 74), dass der M\u00e4rz und April 2020 bei 80 Prozent der Agenturen bereits f\u00fcr zehn Prozent Umsatzr\u00fcckgang sorgte. Wenngleich 34 Prozent der Befragten erwarten, dass sie in diesem Jahr insgesamt keinen R\u00fcckgang haben. 19 Prozent erwarten eine Steigerung, 15 Prozent glauben an eine Stagnation. R\u00fcckg\u00e4nge unterm Strich erwarten 28 Prozent, 20 Prozent machen sich auf Einbu\u00dfen von 20 Prozent und mehr gefasst. Insgesamt denken 44 Prozent nicht an Personalentlassungen, 21 Prozent erwarten sogar, dass sie mehr Leute brauchen.<\/p>\n

 <\/p>\n

\u00a0<\/span><\/p>\n

Pfeffer-Ranking 2019<\/strong><\/p>\n\n<\/colgroup>\n<\/colgroup>\n<\/colgroup>\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Rang 2019<\/span><\/td>\nAgentur+Fussnote<\/span><\/td>\nGesamt-umsatz in Mio. \u20ac<\/span><\/td>\nMitarbeiter<\/span><\/td>\n<\/tr>\n
1<\/span><\/td>\nfischerAppelt Agenturgruppe <\/span><\/td>\n117,00<\/span><\/td>\n714<\/span><\/td>\n<\/tr>\n
2<\/span><\/td>\nmc Group <\/span><\/td>\n88,95<\/span><\/td>\n347<\/span><\/td>\n<\/tr>\n
3<\/span><\/td>\nEdelman <\/span><\/td>\nk.A.<\/span><\/td>\n314<\/span><\/td>\n<\/tr>\n
4<\/span><\/td>\nKetchum (Agenturgruppe) 2)<\/span><\/td>\nk.A.<\/span><\/td>\n262<\/span><\/td>\n<\/tr>\n
5<\/span><\/td>\nServiceplan Content Group <\/span><\/td>\nk.A.<\/span><\/td>\n214<\/span><\/td>\n<\/tr>\n
6<\/span><\/td>\nachtung! <\/span><\/td>\nk.A.<\/span><\/td>\n174<\/span><\/td>\n<\/tr>\n
7<\/span><\/td>\nOliver Schrott Kommunikation <\/span><\/td>\n39,48<\/span><\/td>\n238<\/span><\/td>\n<\/tr>\n
8<\/span><\/td>\nBCW (Burson Cohn & Wolfe) 2)<\/span><\/td>\nk.A.<\/span><\/td>\n227<\/span><\/td>\n<\/tr>\n
9<\/span><\/td>\nWeber Shandwick (CMGRP) 2)<\/span><\/td>\nk.A.<\/span><\/td>\n178<\/span><\/td>\n<\/tr>\n
10<\/span><\/td>\nFaktor 3 <\/span><\/td>\n32,75<\/span><\/td>\n221<\/span><\/td>\n<\/tr>\n
11<\/span><\/td>\nressourcenmangel <\/span><\/td>\nk.A.<\/span><\/td>\n223<\/span><\/td>\n<\/tr>\n
12<\/span><\/td>\nHill+Knowlton Strategies 2)<\/span><\/td>\nk.A.<\/span><\/td>\n94<\/span><\/td>\n<\/tr>\n
13<\/span><\/td>\nORCA Agenturgruppe <\/span><\/td>\n13,20<\/span><\/td>\n95<\/span><\/td>\n<\/tr>\n
14<\/span><\/td>\nFaktenkontor <\/span><\/td>\n19,10<\/span><\/td>\n100<\/span><\/td>\n<\/tr>\n
15<\/span><\/td>\nPalmer Hargreaves <\/span><\/td>\n15,69<\/span><\/td>\n133<\/span><\/td>\n<\/tr>\n
16<\/span><\/td>\nhaebmau <\/span><\/td>\n19,03<\/span><\/td>\n144<\/span><\/td>\n<\/tr>\n
17<\/span><\/td>\nFleishmanHillard Germany 2)<\/span><\/td>\nk.A.<\/span><\/td>\n85<\/span><\/td>\n<\/tr>\n
18<\/span><\/td>\nF&H Communications 2)<\/span><\/td>\nk.A.<\/span><\/td>\n59<\/span><\/td>\n<\/tr>\n
19<\/span><\/td>\nMSL 2)<\/span><\/td>\nk.A.<\/span><\/td>\n75<\/span><\/td>\n<\/tr>\n
20<\/span><\/td>\nmarkenzeichen Gruppe <\/span><\/td>\nk.A.<\/span><\/td>\n75<\/span><\/td>\n<\/tr>\n
21<\/span><\/td>\nStyleheads Gesellschaft f\u00fcr Entertainment <\/span><\/td>\n13,12<\/span><\/td>\n102<\/span><\/td>\n<\/tr>\n
22<\/span><\/td>\nJeschenko MedienAgentur K\u00f6ln\/Berlin <\/span><\/td>\nk.A.<\/span><\/td>\n46<\/span><\/td>\n<\/tr>\n
23<\/span><\/td>\nA&B One Kommunikationsagentur <\/span><\/td>\nk.A.<\/span><\/td>\n50<\/span><\/td>\n<\/tr>\n
24<\/span><\/td>\nkomm.passion <\/span><\/td>\nk.A.<\/span><\/td>\n64<\/span><\/td>\n<\/tr>\n
25<\/span><\/td>\nFink & Fuchs <\/span><\/td>\n8,35<\/span><\/td>\n72<\/span><\/td>\n<\/tr>\n
26<\/span><\/td>\nLEWIS Communications <\/span><\/td>\nk.A.<\/span><\/td>\n72<\/span><\/td>\n<\/tr>\n
27<\/span><\/td>\nBlumberry 2)<\/span><\/td>\nk.A.<\/span><\/td>\n53<\/span><\/td>\n<\/tr>\n
28<\/span><\/td>\nAPCO WORLDWIDE <\/span><\/td>\nk.A.<\/span><\/td>\n55<\/span><\/td>\n<\/tr>\n
29<\/span><\/td>\nsegmenta communications <\/span><\/td>\n10,81<\/span><\/td>\n67<\/span><\/td>\n<\/tr>\n
30<\/span><\/td>\nKlenk & Hoursch <\/span><\/td>\n6,58<\/span><\/td>\n55<\/span><\/td>\n<\/tr>\n
31<\/span><\/td>\nKaltwasser Kommunikation <\/span><\/td>\nk.A.<\/span><\/td>\n53<\/span><\/td>\n<\/tr>\n
32<\/span><\/td>\nPIABO PR <\/span><\/td>\n5,80<\/span><\/td>\n36<\/span><\/td>\n<\/tr>\n
33<\/span><\/td>\nInstinctif Deutschland 3)<\/span><\/td>\nk.A.<\/span><\/td>\n55<\/span><\/td>\n<\/tr>\n
34<\/span><\/td>\nPB3C <\/span><\/td>\n6,10<\/span><\/td>\n62<\/span><\/td>\n<\/tr>\n
35<\/span><\/td>\nCP\/COMPARTNER Agentur f\u00fcr Kommunikation <\/span><\/td>\n12,72<\/span><\/td>\n66<\/span><\/td>\n<\/tr>\n
36<\/span><\/td>\nnavos – Public Dialogue Consultants <\/span><\/td>\n7,00<\/span><\/td>\n48<\/span><\/td>\n<\/tr>\n
37<\/span><\/td>\nLoeschHundLiepold Kommunikation <\/span><\/td>\nk.A.<\/span><\/td>\n48<\/span><\/td>\n<\/tr>\n
38<\/span><\/td>\nEngel & Zimmermann <\/span><\/td>\n5,60<\/span><\/td>\n49<\/span><\/td>\n<\/tr>\n
39<\/span><\/td>\nProfilwerkstatt <\/span><\/td>\nk.A.<\/span><\/td>\n71<\/span><\/td>\n<\/tr>\n
40<\/span><\/td>\nKreos Reputation & PR <\/span><\/td>\nk.A.<\/span><\/td>\n15<\/span><\/td>\n<\/tr>\n
41<\/span><\/td>\nOgilvy Public Relations 1) 2)<\/span><\/td>\nk.A.<\/span><\/td>\n43<\/span><\/td>\n<\/tr>\n
42<\/span><\/td>\nMCG Medical Consulting Group <\/span><\/td>\n6,23<\/span><\/td>\n34<\/span><\/td>\n<\/tr>\n
43<\/span><\/td>\nRAIKESCHWERTNER <\/span><\/td>\nk.A.<\/span><\/td>\n34<\/span><\/td>\n<\/tr>\n
44<\/span><\/td>\nCommunication Consultants <\/span><\/td>\n5,79<\/span><\/td>\n42<\/span><\/td>\n<\/tr>\n
45<\/span><\/td>\nHavas PR Germany 2)<\/span><\/td>\nk.A.<\/span><\/td>\n40<\/span><\/td>\n<\/tr>\n
46<\/span><\/td>\nECCO Deutschland <\/span><\/td>\nk.A.<\/span><\/td>\n49<\/span><\/td>\n<\/tr>\n
47<\/span><\/td>\npioneer communications <\/span><\/td>\n5,64<\/span><\/td>\n61<\/span><\/td>\n<\/tr>\n
48<\/span><\/td>\nDP-Medsystems <\/span><\/td>\n5,89<\/span><\/td>\n38<\/span><\/td>\n<\/tr>\n
49<\/span><\/td>\nBOLD Communication & Marketing <\/span><\/td>\n6,87<\/span><\/td>\n43<\/span><\/td>\n<\/tr>\n
50<\/span><\/td>\nStorymaker Agentur f\u00fcr Public Relations <\/span><\/td>\n4,48<\/span><\/td>\n52<\/span><\/td>\n<\/tr>\n
51<\/span><\/td>\nWilde & Partner Communications <\/span><\/td>\n4,97<\/span><\/td>\n37<\/span><\/td>\n<\/tr>\n
52<\/span><\/td>\nSchwartz Public Relations <\/span><\/td>\n4,52<\/span><\/td>\n28<\/span><\/td>\n<\/tr>\n
53<\/span><\/td>\nRPM – revolutions per minute Gesellschaft f\u00fcr Kommunikation <\/span><\/td>\n6,74<\/span><\/td>\n37<\/span><\/td>\n<\/tr>\n
54<\/span><\/td>\nScript Agenturgruppe <\/span><\/td>\n5,07<\/span><\/td>\n34<\/span><\/td>\n<\/tr>\n
55<\/span><\/td>\nHBI Helga Bailey <\/span><\/td>\nk.A.<\/span><\/td>\n25<\/span><\/td>\n<\/tr>\n
56<\/span><\/td>\nConvensis Group 1)<\/span><\/td>\nk.A.<\/span><\/td>\n35<\/span><\/td>\n<\/tr>\n
56<\/span><\/td>\nKOOB Agentur f\u00fcr Public Relations 3)<\/span><\/td>\nk.A.<\/span><\/td>\n35<\/span><\/td>\n<\/tr>\n
58<\/span><\/td>\nK12 Agentur f\u00fcr Kommunikation und Innovation <\/span><\/td>\n4,00<\/span><\/td>\n27<\/span><\/td>\n<\/tr>\n
59<\/span><\/td>\nDorothea K\u00fcsters Life Science Communications <\/span><\/td>\n4,15<\/span><\/td>\n24<\/span><\/td>\n<\/tr>\n
60<\/span><\/td>\nMaisberger Strategische Unternehmenskommunikation <\/span><\/td>\n3,72<\/span><\/td>\n38<\/span><\/td>\n<\/tr>\n
61<\/span><\/td>\nmedical relations <\/span><\/td>\n3,60<\/span><\/td>\n22<\/span><\/td>\n<\/tr>\n
62<\/span><\/td>\nFLUTLICHT – Agentur f\u00fcr Kommunikation <\/span><\/td>\nk.A.<\/span><\/td>\n27<\/span><\/td>\n<\/tr>\n
63<\/span><\/td>\nJP\u2502KOM <\/span><\/td>\nk.A.<\/span><\/td>\n30<\/span><\/td>\n<\/tr>\n
64<\/span><\/td>\nMediaCompany – Agentur f\u00fcr Kommunikation <\/span><\/td>\nk.A.<\/span><\/td>\n30<\/span><\/td>\n<\/tr>\n
65<\/span><\/td>\nSchr\u00f6der+Sch\u00f6mbs PR <\/span><\/td>\n3,79<\/span><\/td>\n27<\/span><\/td>\n<\/tr>\n
66<\/span><\/td>\nZucker Kommunikation <\/span><\/td>\n5,10<\/span><\/td>\n39<\/span><\/td>\n<\/tr>\n
67<\/span><\/td>\nAnsel & M\u00f6llers <\/span><\/td>\n3,93<\/span><\/td>\n20<\/span><\/td>\n<\/tr>\n
68<\/span><\/td>\nHotwire Public Relations Germany <\/span><\/td>\n3,20<\/span><\/td>\n32<\/span><\/td>\n<\/tr>\n
69<\/span><\/td>\nRiba:BusinessTalk <\/span><\/td>\n2,76<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
70<\/span><\/td>\nimpact Agentur f\u00fcr Kommunikation <\/span><\/td>\n3,51<\/span><\/td>\n22<\/span><\/td>\n<\/tr>\n
71<\/span><\/td>\nconsense communications <\/span><\/td>\nk.A.<\/span><\/td>\n21<\/span><\/td>\n<\/tr>\n
72<\/span><\/td>\nPR-COM Gesellschaft f\u00fcr strategische Kommunikation <\/span><\/td>\n2,69<\/span><\/td>\n33<\/span><\/td>\n<\/tr>\n
73<\/span><\/td>\nPSM&W Kommunikation <\/span><\/td>\n2,63<\/span><\/td>\n26<\/span><\/td>\n<\/tr>\n
74<\/span><\/td>\nCommha Consulting <\/span><\/td>\n2,49<\/span><\/td>\n25<\/span><\/td>\n<\/tr>\n
75<\/span><\/td>\nWEFRA LIFE SOLUTIONS <\/span><\/td>\n3,90<\/span><\/td>\n19<\/span><\/td>\n<\/tr>\n
76<\/span><\/td>\n3K Agentur f\u00fcr Kommunikation <\/span><\/td>\nk.A.<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
77<\/span><\/td>\nKARKALIS COMMUNICATIONS 3)<\/span><\/td>\nk.A.<\/span><\/td>\n20<\/span><\/td>\n<\/tr>\n
78<\/span><\/td>\nrheinfaktor – Agentur f\u00fcr Kommunikation <\/span><\/td>\n2,66<\/span><\/td>\n19<\/span><\/td>\n<\/tr>\n
79<\/span><\/td>\nAufgesang <\/span><\/td>\nk.A.<\/span><\/td>\n34<\/span><\/td>\n<\/tr>\n
80<\/span><\/td>\nCOMEO Werbung PR Event 1)<\/span><\/td>\nk.A.<\/span><\/td>\n19<\/span><\/td>\n<\/tr>\n
81<\/span><\/td>\nKafka Kommunikation 1)<\/span><\/td>\nk.A.<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
81<\/span><\/td>\ninsignis <\/span><\/td>\nk.A.<\/span><\/td>\n22<\/span><\/td>\n<\/tr>\n
83<\/span><\/td>\nRuess Group <\/span><\/td>\n3,63<\/span><\/td>\n19<\/span><\/td>\n<\/tr>\n
84<\/span><\/td>\nSputnik <\/span><\/td>\nk.A.<\/span><\/td>\n32<\/span><\/td>\n<\/tr>\n
85<\/span><\/td>\nDederichs & Reinecke Public Relations <\/span><\/td>\n2,21<\/span><\/td>\n20<\/span><\/td>\n<\/tr>\n
86<\/span><\/td>\nPublik. Agentur f\u00fcr Kommunikation <\/span><\/td>\n2,14<\/span><\/td>\n23<\/span><\/td>\n<\/tr>\n
87<\/span><\/td>\nYupik Marketing Public Relations 3)<\/span><\/td>\n2,00<\/span><\/td>\n11<\/span><\/td>\n<\/tr>\n
87<\/span><\/td>\nzeron <\/span><\/td>\n2,40<\/span><\/td>\n12<\/span><\/td>\n<\/tr>\n
89<\/span><\/td>\nSEIFERT PR 3)<\/span><\/td>\nk.A.<\/span><\/td>\n16<\/span><\/td>\n<\/tr>\n
90<\/span><\/td>\nantwerpes <\/span><\/td>\nk.A.<\/span><\/td>\n14<\/span><\/td>\n<\/tr>\n
91<\/span><\/td>\nFaupel Communication <\/span><\/td>\n3,47<\/span><\/td>\n28<\/span><\/td>\n<\/tr>\n
92<\/span><\/td>\nDie Wortwerkstatt <\/span><\/td>\n2,67<\/span><\/td>\n16<\/span><\/td>\n<\/tr>\n
93<\/span><\/td>\nStraub & Straub <\/span><\/td>\nk.A.<\/span><\/td>\n15<\/span><\/td>\n<\/tr>\n
93<\/span><\/td>\nKrauts PR 3)<\/span><\/td>\nk.A.<\/span><\/td>\n15<\/span><\/td>\n<\/tr>\n
95<\/span><\/td>\nTonka <\/span><\/td>\n1,65<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
95<\/span><\/td>\nSympra (GPRA) <\/span><\/td>\nk.A.<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
97<\/span><\/td>\nAdel & Link Public Relations <\/span><\/td>\n1,86<\/span><\/td>\n16<\/span><\/td>\n<\/tr>\n
98<\/span><\/td>\nHarvard Engage! Communications 2)<\/span><\/td>\nk.A.<\/span><\/td>\n14<\/span><\/td>\n<\/tr>\n
98<\/span><\/td>\nKruger Media <\/span><\/td>\n1,90<\/span><\/td>\n19<\/span><\/td>\n<\/tr>\n
100<\/span><\/td>\nPress’n’Relations <\/span><\/td>\n1,92<\/span><\/td>\n19<\/span><\/td>\n<\/tr>\n
100<\/span><\/td>\nthe.messengers 3)<\/span><\/td>\nk.A.<\/span><\/td>\n13<\/span><\/td>\n<\/tr>\n
102<\/span><\/td>\nFirefly Communications (Agenturgruppe) <\/span><\/td>\nk.A.<\/span><\/td>\n15<\/span><\/td>\n<\/tr>\n
103<\/span><\/td>\nBZ.COMM 3)<\/span><\/td>\nk.A.<\/span><\/td>\n13<\/span><\/td>\n<\/tr>\n
104<\/span><\/td>\nMuthKomm 1)<\/span><\/td>\nk.A.<\/span><\/td>\n12<\/span><\/td>\n<\/tr>\n
105<\/span><\/td>\nMT-Medien <\/span><\/td>\n1,53<\/span><\/td>\n11<\/span><\/td>\n<\/tr>\n
106<\/span><\/td>\nKerl & Cie Gesellschaft f\u00fcr Kommunikationsberatung <\/span><\/td>\n4,37<\/span><\/td>\n13<\/span><\/td>\n<\/tr>\n
107<\/span><\/td>\nFORMAT Communications Consultants <\/span><\/td>\n2,60<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
108<\/span><\/td>\nSiccma Media <\/span><\/td>\n1,59<\/span><\/td>\n11<\/span><\/td>\n<\/tr>\n
109<\/span><\/td>\nM\u00f6ller Horcher Public Relations <\/span><\/td>\n1,23<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
110<\/span><\/td>\nDonner & Doria Public Relations <\/span><\/td>\n1,20<\/span><\/td>\n18<\/span><\/td>\n<\/tr>\n
110<\/span><\/td>\nvibrio. Kommunikationsmanagement Dr. Kausch <\/span><\/td>\n1,23<\/span><\/td>\n16<\/span><\/td>\n<\/tr>\n
110<\/span><\/td>\nProfil Marketing <\/span><\/td>\nk.A.<\/span><\/td>\n11<\/span><\/td>\n<\/tr>\n
113<\/span><\/td>\nMW Office Gesellschaft f\u00fcr Marketing und Werbung <\/span><\/td>\n1,39<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
114<\/span><\/td>\nCGC Cramer PR im Gesundheitswesen und Consultant <\/span><\/td>\n2,00<\/span><\/td>\n11<\/span><\/td>\n<\/tr>\n
114<\/span><\/td>\nMasterMedia Beratungsgesellschaft f\u00fcr Kommunikation 3)<\/span><\/td>\nk.A.<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
114<\/span><\/td>\nKohl PR & Partner 3)<\/span><\/td>\nk.A.<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
114<\/span><\/td>\nidpool public relations 1)<\/span><\/td>\nk.A.<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
118<\/span><\/td>\nredRobin Strategic Public Relations <\/span><\/td>\n1,26<\/span><\/td>\n12<\/span><\/td>\n<\/tr>\n
119<\/span><\/td>\nOseon <\/span><\/td>\n1,15<\/span><\/td>\n14<\/span><\/td>\n<\/tr>\n
120<\/span><\/td>\ncrossrelations brandworks <\/span><\/td>\n1,10<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
121<\/span><\/td>\nwe care communications 3)<\/span><\/td>\nk.A.<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
122<\/span><\/td>\nBrandrevier <\/span><\/td>\n1,28<\/span><\/td>\n9<\/span><\/td>\n<\/tr>\n
123<\/span><\/td>\nBBGK Berliner Botschaft Gesellschaft f\u00fcr Kommunikation 3)<\/span><\/td>\nk.A.<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
124<\/span><\/td>\nNULL<\/span><\/td>\n0,86<\/span><\/td>\n12<\/span><\/td>\n<\/tr>\n
125<\/span><\/td>\nHEINRICH Agentur f\u00fcr Kommunikation <\/span><\/td>\nk.A.<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
126<\/span><\/td>\nAzetPR International Public Relations <\/span><\/td>\nk.A.<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
126<\/span><\/td>\nkommunikation.pur <\/span><\/td>\n1,09<\/span><\/td>\n9<\/span><\/td>\n<\/tr>\n
128<\/span><\/td>\nPublic Relations v. Hoyningen-Huene & Partner <\/span><\/td>\n0,89<\/span><\/td>\n10<\/span><\/td>\n<\/tr>\n
129<\/span><\/td>\nwilhelm innovative medien <\/span><\/td>\nk.A.<\/span><\/td>\n11<\/span><\/td>\n<\/tr>\n
129<\/span><\/td>\npresigno <\/span><\/td>\n1,08<\/span><\/td>\n9<\/span><\/td>\n<\/tr>\n
131<\/span><\/td>\nLinnigpublic Agentur f\u00fcr \u00d6ffentlichkeitsarbeit <\/span><\/td>\n0,61<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
132<\/span><\/td>\nDiskurs Communication 1)<\/span><\/td>\nk.A.<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
133<\/span><\/td>\nPR Company <\/span><\/td>\nk.A.<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
134<\/span><\/td>\nTourism Unlimited 3)<\/span><\/td>\nk.A.<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
135<\/span><\/td>\nWeb&Tech PR GmbH \/ Touchdown PR Deutschland <\/span><\/td>\n0,42<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
136<\/span><\/td>\nMichael Tobias Content Marketing <\/span><\/td>\nk.A.<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
137<\/span><\/td>\noha communication <\/span><\/td>\nk.A.<\/span><\/td>\n1<\/span><\/td>\n<\/tr>\n
138<\/span><\/td>\nCOM.SENSE <\/span><\/td>\n0,11<\/span><\/td>\n1<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n\n\n\n\n
k.A.<\/td>\nDie Agentur hat hierzu keine Angabe<\/strong> gemacht.<\/td>\n<\/tr>\n
k.V.<\/td>\nWegen fehlender Angaben ist ein Vergleich<\/strong> z.B. zur Vorjahreszahl nicht m\u00f6glich<\/strong>.<\/td>\n<\/tr>\n
1)<\/td>\nAgentur meldet nur Mitarbeiterzahl<\/strong>. Das Honorar f\u00fcr 2019 wurde hochgerechnet in der Regel mit dem Durchschnitts-Pro-Kopf-Honorar aus 2018.<\/td>\n<\/tr>\n
2)<\/td>\nDie Angaben dieser Agentur werden durch das Sarbanes-Oxley-Gesetz<\/strong> der USA beeinflusst. Noch nicht an der NYSE (New Yorker B\u00f6rse) gemeldete und von der SEC (B\u00f6rsenaufsicht) noch nicht genehmigte Zahlen d\u00fcrfen nicht publiziert werden. Au\u00dferdem meldet die Agentur zumeist nicht selbst. Die Daten f\u00fcr 2019 wurden von Gerhard\u00a0Pfeffer ermittelt\/hochgerechnet und in der Regel mit dem Durchschnitts-Pro-Kopf-Honorar aus 2018 berechnet.<\/td>\n<\/tr>\n
3)<\/td>\nAgentur meldet nicht selbst.<\/strong> Der Honorar-Umsatz 2019 wurde von G. Pfeffer recherchiert und hochgerechnet – in der Regel mit dem Durchschnitts-Pro-Kopf-Honorar aus 2018.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Quelle: Pfeffer 2020<\/strong><\/p>\n

 <\/p>\n

\"\"<\/a><\/p>\n

\"\"<\/a>

Blogger-Relevanz-Index 2019<\/p><\/div>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Welche PR- und Kommunikationsagentur hatte 2019 die h\u00f6chsten Ums\u00e4tze? Dieses Mal war es nicht die mc Group, wie in den vergangenen acht Jahren, sondern FischerAppelt. Das Ranking kommt von Gerhard Pfeffer, der allj\u00e4hrlich die PR- und Kommunikationsagenturen analysiert, dieses Mal … Weiterlesen →<\/span><\/a><\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[9197,9199,2633,9196,9198,9194,9195,1080,1911],"class_list":["post-673612","post","type-post","status-publish","format-standard","hentry","category-allgemein","tag-corona-folgen","tag-edelman","tag-fischerappelt","tag-mc-group","tag-personalberatung-schuhmann","tag-pfeffer-ranking-2019","tag-pr-und-kommunikationsagenturen","tag-umfrage","tag-umsatzranking"],"_links":{"self":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/posts\/673612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/comments?post=673612"}],"version-history":[{"count":6,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/posts\/673612\/revisions"}],"predecessor-version":[{"id":673689,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/posts\/673612\/revisions\/673689"}],"wp:attachment":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/media?parent=673612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/categories?post=673612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/tags?post=673612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}