{"id":656021,"date":"2015-03-17T16:58:51","date_gmt":"2015-03-17T15:58:51","guid":{"rendered":"https:\/\/blog.wiwo.de\/management\/?p=656021"},"modified":"2015-03-20T01:19:55","modified_gmt":"2015-03-20T00:19:55","slug":"spiegleinspieglein-wer-ist-der-meisterwahnte-dax-kapitan","status":"publish","type":"post","link":"https:\/\/blog.wiwo.de\/management\/2015\/03\/17\/spiegleinspieglein-wer-ist-der-meisterwahnte-dax-kapitan\/","title":{"rendered":"Spieglein,Spieglein&#8230;wer ist der meisterw\u00e4hnte DAX-Kapit\u00e4n?"},"content":{"rendered":"<p>Berichten die Medien \u00fcber die DAX30- oder MDAX-Kapit\u00e4ne, liegen Siemens-Chef Joe Kaeser, Deutsche-Bank-Chef J\u00fcrgen Fitschen und\u00a0 Volkswagen-Chef Martin Winterkorn vornean, in dieser Reihenfolge. &#8222;Die zehn meisterw\u00e4hnten Vorstandschefs von insgesamt 82 vereinigen 55 Prozent der gesamten Berichterstattung auf sich&#8220;, hat Harald Maass von der Agentur Keynote Kommunikation errechnet. Wer dagegen ganz selten vorkommt, sind Hans-Georg Frey von Jungheinrich mit acht und Gordon Riske von Kion Group mit 15 Artikeln. Das, obwohl die Wirtschaftspresse immer st\u00e4rker personalisiert und die &#8222;strategische CEO-Positionierung in der Kommunikationsabteilung der Konzerne kontinuierlich an Bedeutung gewinnt&#8220;, so Harald Maass.<\/p>\n<div id=\"attachment_656022\" style=\"width: 160px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/blog.wiwo.de\/management\/files\/2015\/03\/Maass.Harald-Maass.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-656022\" class=\"size-thumbnail wp-image-656022\" alt=\"Harald Maass, Gesch\u00e4ftsf\u00fchrer von Keynote Kommunikation\" src=\"https:\/\/blog.wiwo.de\/management\/files\/2015\/03\/Maass.Harald-Maass-150x150.jpg\" width=\"150\" height=\"150\" srcset=\"https:\/\/blog.wiwo.de\/management\/files\/2015\/03\/Maass.Harald-Maass-150x150.jpg 150w, https:\/\/blog.wiwo.de\/management\/files\/2015\/03\/Maass.Harald-Maass-300x300.jpg 300w, https:\/\/blog.wiwo.de\/management\/files\/2015\/03\/Maass.Harald-Maass.jpg 370w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><p id=\"caption-attachment-656022\" class=\"wp-caption-text\">Harald Maass, Gesch\u00e4ftsf\u00fchrer von Keynote Kommunikation<\/p><\/div>\n<p>Das ist das eine. Das andere ist, dass es sich Vorstandschefs auch bei Pannen und Skandalen nicht mehr leisten k\u00f6nnen, sich unterm Tisch zu verstecken &#8211; statt ihrem Unternehmen in der Medien\u00f6ffentlichkeit ein Gesicht zu geben und sich mutig den Kameras zu stellen. Um den Imageschaden wenigstens gering zu halten. &#8222;Mit einer langfristigen Positionierung der CEO\u00b4s erh\u00f6hen Unternehmen die Effizienz ihrer gesamten Kommunikation&#8220;, r\u00e4t Maass.<\/p>\n<p>.<\/p>\n<p>Insbesondere wenn es zu Skandalen kommt.\u00a0Gerade dann ist es besser, bereits bekannt zu sein und schon einen gewissen Vertrauensbonus zu haben. Daran hapert es aber m\u00e4chtig: Wer die Dax-Kapit\u00e4ne sind, ist der Bev\u00f6lkerung gr\u00f6\u00dftenteils unbekannt &#8211; obwohl sie doch \u00fcber so viele Arbeitspl\u00e4tze regieren, ergab k\u00fcrzlich eine Umfrage vom Wirtschaftsforschungsinstitut Doeblin: Fast die H\u00e4lfte der Bev\u00f6lkerung kennt keinen einzigen Vorstandschef von den DAX30. Das bedeutet noch viel Arbeit f\u00fcr die PR-Abteilungen.<\/p>\n<table width=\"669\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<col width=\"28\" \/>\n<col width=\"146\" \/>\n<col width=\"132\" \/>\n<col width=\"51\" \/>\n<col width=\"53\" \/>\n<col width=\"46\" \/>\n<col width=\"65\" \/>\n<col width=\"72\" \/>\n<col width=\"36\" \/>\n<col width=\"40\" \/>\n<tbody>\n<tr>\n<td width=\"28\" height=\"24\"><\/td>\n<td colspan=\"8\" width=\"601\"><strong>Medienpr\u00e4senz\u00a0\u00a0 der deutschen Top-Manager 2014 (Dax\/MDax)<\/strong><\/td>\n<td width=\"40\"><\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"40\">#<\/td>\n<td width=\"146\"><strong>CEO<\/strong><\/td>\n<td width=\"132\"><strong>Unternehmen<\/strong><\/td>\n<td width=\"51\"><strong>Index<\/strong><\/td>\n<td width=\"53\"><strong>Artikel<\/strong><\/td>\n<td width=\"46\"><strong>Anteil<\/strong><\/td>\n<td width=\"65\"><strong>Positive Artikel<\/strong><\/td>\n<td width=\"72\"><strong>Negative Artikel<\/strong><\/td>\n<td width=\"36\"><strong>Pos.\u00a0\u00a0\u00a0 2013<\/strong><\/td>\n<td width=\"40\"><strong>Trend<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">1<\/td>\n<td>Joe\u00a0\u00a0 Kaeser<\/td>\n<td>Siemens<\/td>\n<td>DAX<\/td>\n<td>4123<\/td>\n<td>####<\/td>\n<td>nnn<\/td>\n<td>nn<\/td>\n<td>8<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">2<\/td>\n<td>J\u00fcrgen Fitschen<\/td>\n<td>Deutsche Bank<\/td>\n<td>DAX<\/td>\n<td>3561<\/td>\n<td>9,0%<\/td>\n<td>n<\/td>\n<td>nnnn<\/td>\n<td>3<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">3<\/td>\n<td>Martin\u00a0\u00a0 Winterkorn<\/td>\n<td>Volkswagen<\/td>\n<td>DAX<\/td>\n<td>2889<\/td>\n<td>7,3%<\/td>\n<td>nn<\/td>\n<td>nn<\/td>\n<td>1<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">4<\/td>\n<td>Dieter Zetsche<\/td>\n<td>Daimler<\/td>\n<td>DAX<\/td>\n<td>2718<\/td>\n<td>6,8%<\/td>\n<td>nnn<\/td>\n<td>n<\/td>\n<td>2<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">5<\/td>\n<td>Anshu\u00a0\u00a0 Jain<\/td>\n<td>Deutsche\u00a0\u00a0 Bank<\/td>\n<td>DAX<\/td>\n<td>2316<\/td>\n<td>5,8%<\/td>\n<td>nn<\/td>\n<td>nnn<\/td>\n<td>4<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">6<\/td>\n<td>Carsten Spohr*<\/td>\n<td>Lufthansa<\/td>\n<td>DAX<\/td>\n<td>1529<\/td>\n<td>3,8%<\/td>\n<td>nn<\/td>\n<td>nn<\/td>\n<td>&#8211;<\/td>\n<td>\u00a0 &#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">7<\/td>\n<td>Herbert\u00a0\u00a0 Hainer<\/td>\n<td>Adidas<\/td>\n<td>DAX<\/td>\n<td>1299<\/td>\n<td>3,3%<\/td>\n<td>nn<\/td>\n<td>nn<\/td>\n<td>12<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">8<\/td>\n<td>Peter Terium<\/td>\n<td>RWE<\/td>\n<td>DAX<\/td>\n<td>1106<\/td>\n<td>2,8%<\/td>\n<td>nn<\/td>\n<td>nnn<\/td>\n<td>10<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">9<\/td>\n<td>Timotheus\u00a0\u00a0 H\u00f6ttges<\/td>\n<td>Deutsche\u00a0\u00a0 Telekom<\/td>\n<td>DAX<\/td>\n<td>1087<\/td>\n<td>2,7%<\/td>\n<td>nn<\/td>\n<td>nn<\/td>\n<td>&#8211;<\/td>\n<td>\u00a0 &#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">10<\/td>\n<td>Mathias D\u00f6pfner<\/td>\n<td>Axel Springer<\/td>\n<td>MDAX<\/td>\n<td>1067<\/td>\n<td>3%<\/td>\n<td>nnnn<\/td>\n<td>nnn<\/td>\n<td>13<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">11<\/td>\n<td>Marijn\u00a0\u00a0 Dekkers<\/td>\n<td>Bayer<\/td>\n<td>DAX<\/td>\n<td>1014<\/td>\n<td>2,5%<\/td>\n<td>nn<\/td>\n<td>n<\/td>\n<td>22<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">12<\/td>\n<td>Martin Blessing<\/td>\n<td>Commerzbank<\/td>\n<td>DAX<\/td>\n<td>946<\/td>\n<td>2,4%<\/td>\n<td>nn<\/td>\n<td>nnn<\/td>\n<td>9<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">13<\/td>\n<td>Norbert\u00a0\u00a0 Reithofer<\/td>\n<td>BMW<\/td>\n<td>DAX<\/td>\n<td>915<\/td>\n<td>2,3%<\/td>\n<td>n<\/td>\n<td>n<\/td>\n<td>11<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">14<\/td>\n<td>Thomas Enders<\/td>\n<td>Airbus Group<\/td>\n<td>MDAX<\/td>\n<td>872<\/td>\n<td>2%<\/td>\n<td>n<\/td>\n<td>nnnn<\/td>\n<td>23<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">15<\/td>\n<td>Johannes\u00a0\u00a0 Teyssen<\/td>\n<td>E.ON<\/td>\n<td>DAX<\/td>\n<td>848<\/td>\n<td>2,1%<\/td>\n<td>n<\/td>\n<td>nnn<\/td>\n<td>14<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">16<\/td>\n<td>Frank Appel<\/td>\n<td>Deutsche Post<\/td>\n<td>DAX<\/td>\n<td>763<\/td>\n<td>1,9%<\/td>\n<td>nn<\/td>\n<td>n<\/td>\n<td>18<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">17<\/td>\n<td>Heinrich\u00a0\u00a0 Hiesinger<\/td>\n<td>ThyssenKrupp<\/td>\n<td>DAX<\/td>\n<td>754<\/td>\n<td>1,9%<\/td>\n<td>nn<\/td>\n<td>nnnnn<\/td>\n<td>7<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">18<\/td>\n<td>Olaf Koch<\/td>\n<td>Metro<\/td>\n<td>MDAX<\/td>\n<td>744<\/td>\n<td>2%<\/td>\n<td>nn<\/td>\n<td>nnn<\/td>\n<td>16<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">19<\/td>\n<td>Bill\u00a0\u00a0 McDermott<\/td>\n<td>SAP<\/td>\n<td>DAX<\/td>\n<td>680<\/td>\n<td>1,7%<\/td>\n<td>nnnn<\/td>\n<td><\/td>\n<td>15<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">20<\/td>\n<td>Michael Diekmann<\/td>\n<td>Allianz<\/td>\n<td>DAX<\/td>\n<td>580<\/td>\n<td>1,5%<\/td>\n<td>nn<\/td>\n<td>n<\/td>\n<td>24<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">21<\/td>\n<td>Stefan\u00a0\u00a0 Schulte<\/td>\n<td>Fraport<\/td>\n<td>MDAX<\/td>\n<td>545<\/td>\n<td>1%<\/td>\n<td>nnnnn<\/td>\n<td>nn<\/td>\n<td>20<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">22<\/td>\n<td>Friedrich Joussen<\/td>\n<td>TUI<\/td>\n<td>MDAX<\/td>\n<td>520<\/td>\n<td>1%<\/td>\n<td>nnn<\/td>\n<td>nnnn<\/td>\n<td>25<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">23<\/td>\n<td>Kurt\u00a0\u00a0 Bock<\/td>\n<td>BASF<\/td>\n<td>DAX<\/td>\n<td>489<\/td>\n<td>1,2%<\/td>\n<td>nnnnn<\/td>\n<td>n<\/td>\n<td>27<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">24<\/td>\n<td>Karl-Ludwig Kley<\/td>\n<td>Merck<\/td>\n<td>DAX<\/td>\n<td>473<\/td>\n<td>1,2%<\/td>\n<td>nnn<\/td>\n<td>nn<\/td>\n<td>35<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">25<\/td>\n<td>Herbert\u00a0\u00a0 Bodner*<\/td>\n<td>Bilfinger\u00a0\u00a0 SE<\/td>\n<td>MDAX<\/td>\n<td>402<\/td>\n<td>1%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">26<\/td>\n<td>Kasper Rorsted<\/td>\n<td>Henkel<\/td>\n<td>DAX<\/td>\n<td>401<\/td>\n<td>1,0%<\/td>\n<td>nnn<\/td>\n<td>nnn<\/td>\n<td>17<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">27<\/td>\n<td>Matthias\u00a0\u00a0 Zachert*<\/td>\n<td>Lanxess<\/td>\n<td>DAX<\/td>\n<td>349<\/td>\n<td>0,9%<\/td>\n<td>n<\/td>\n<td>nnn<\/td>\n<td>&#8211;<\/td>\n<td>\u00a0 &#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">28<\/td>\n<td>Elmar Degenhart<\/td>\n<td>Continental<\/td>\n<td>DAX<\/td>\n<td>342<\/td>\n<td>0,9%<\/td>\n<td>nnn<\/td>\n<td>nn<\/td>\n<td>31<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">29<\/td>\n<td>Reinhard\u00a0\u00a0 Ploss<\/td>\n<td>Infineon<\/td>\n<td>DAX<\/td>\n<td>322<\/td>\n<td>0,8%<\/td>\n<td>nnnn<\/td>\n<td>n<\/td>\n<td>39<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">30<\/td>\n<td>Wolfgang Dehen<\/td>\n<td>OSRAM Licht<\/td>\n<td>MDAX<\/td>\n<td>304<\/td>\n<td>1%<\/td>\n<td>n<\/td>\n<td>nn<\/td>\n<td>49<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">31<\/td>\n<td>Reto\u00a0\u00a0 Francioni<\/td>\n<td>Deutsche\u00a0\u00a0 B\u00f6rse<\/td>\n<td>DAX<\/td>\n<td>252<\/td>\n<td>0,6%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>42<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">32<\/td>\n<td>Klaus Engel<\/td>\n<td>Evonik Industries<\/td>\n<td>MDAX<\/td>\n<td>232<\/td>\n<td>1%<\/td>\n<td>nnnnn<\/td>\n<td>n<\/td>\n<td>43<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">33<\/td>\n<td>Ulf\u00a0\u00a0 M. Schneider<\/td>\n<td>Fresenius<\/td>\n<td>DAX<\/td>\n<td>220<\/td>\n<td>0,6%<\/td>\n<td>n<\/td>\n<td>n<\/td>\n<td>34<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">34<\/td>\n<td>Nikolaus v. Bomhard<\/td>\n<td>Munich Re<\/td>\n<td>DAX<\/td>\n<td>217<\/td>\n<td>0,5%<\/td>\n<td>nnn<\/td>\n<td>nnn<\/td>\n<td>37<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">35<\/td>\n<td>Stefan\u00a0\u00a0 F. Heidenreich<\/td>\n<td>Beiersdorf<\/td>\n<td>DAX<\/td>\n<td>214<\/td>\n<td>0,5%<\/td>\n<td>nnnnn<\/td>\n<td>n<\/td>\n<td>28<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">36<\/td>\n<td>M. Fern\u00e1ndez Verdes<\/td>\n<td>Hochtief<\/td>\n<td>MDAX<\/td>\n<td>213<\/td>\n<td>1%<\/td>\n<td>nn<\/td>\n<td><\/td>\n<td>30<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">37<\/td>\n<td>Claus-Dietrich\u00a0\u00a0 Lahrs<\/td>\n<td>Hugo\u00a0\u00a0 Boss<\/td>\n<td>MDAX<\/td>\n<td>213<\/td>\n<td>1%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>45<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">38<\/td>\n<td>Armin Papperger<\/td>\n<td>Rheinmetall<\/td>\n<td>MDAX<\/td>\n<td>202<\/td>\n<td>1%<\/td>\n<td>n<\/td>\n<td>nnnnn<\/td>\n<td>72<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">39<\/td>\n<td>Thomas\u00a0\u00a0 Ebeling<\/td>\n<td>ProSieben\u00a0\u00a0 Sat.1<\/td>\n<td>MDAX<\/td>\n<td>187<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td>n<\/td>\n<td>33<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">40<\/td>\n<td>Anke Sch\u00e4ferkordt<\/td>\n<td>RTL Group<\/td>\n<td>MDAX<\/td>\n<td>184<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td>n<\/td>\n<td>38<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">41<\/td>\n<td>Norbert\u00a0\u00a0 Steiner<\/td>\n<td>K+S<\/td>\n<td>DAX<\/td>\n<td>181<\/td>\n<td>0,5%<\/td>\n<td>nn<\/td>\n<td>n<\/td>\n<td>36<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">42<\/td>\n<td>Wolfgang B\u00fcchele*<\/td>\n<td>Linde<\/td>\n<td>DAX<\/td>\n<td>171<\/td>\n<td>0,4%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>\u00a0 &#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">43<\/td>\n<td>Thomas\u00a0\u00a0 Zinn\u00f6cker<\/td>\n<td>Gagfah\u00a0\u00a0 Group<\/td>\n<td>MDAX<\/td>\n<td>160<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>65<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">44<\/td>\n<td>G\u00fcnther Fielmann<\/td>\n<td>Fielmann<\/td>\n<td>MDAX<\/td>\n<td>156<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td><\/td>\n<td>66<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">45<\/td>\n<td>J\u00fcrg\u00a0\u00a0 Oleas<\/td>\n<td>GEA\u00a0\u00a0 Group<\/td>\n<td>MDAX<\/td>\n<td>148<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>64<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">46<\/td>\n<td>Bernd Scheifele<\/td>\n<td>HeidelbergCement<\/td>\n<td>DAX<\/td>\n<td>139<\/td>\n<td>0,3%<\/td>\n<td>n<\/td>\n<td>n<\/td>\n<td>55<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">47<\/td>\n<td>Ralf\u00a0\u00a0 W. Dieter<\/td>\n<td>D\u00fcrr<\/td>\n<td>MDAX<\/td>\n<td>132<\/td>\n<td>0%<\/td>\n<td>nnnn<\/td>\n<td><\/td>\n<td>57<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">48<\/td>\n<td>G. Pachta-Reyhofen<\/td>\n<td>MAN<\/td>\n<td>MDAX<\/td>\n<td>131<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td><\/td>\n<td>47<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">49<\/td>\n<td>Hartmut\u00a0\u00a0 Retzlaff<\/td>\n<td>Stada<\/td>\n<td>MDAX<\/td>\n<td>124<\/td>\n<td>0%<\/td>\n<td>nnnn<\/td>\n<td>n<\/td>\n<td>63<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">50<\/td>\n<td>Wolf Schumacher<\/td>\n<td>Aareal Bank<\/td>\n<td>MDAX<\/td>\n<td>121<\/td>\n<td>0%<\/td>\n<td>nnnn<\/td>\n<td><\/td>\n<td>46<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">51<\/td>\n<td>Stefan\u00a0\u00a0 Wolf<\/td>\n<td>Elring-Klinger<\/td>\n<td>MDAX<\/td>\n<td>118<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td>nnn<\/td>\n<td>82<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">52<\/td>\n<td>Till Reuter<\/td>\n<td>KUKA<\/td>\n<td>MDAX<\/td>\n<td>117<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td><\/td>\n<td>61<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">53<\/td>\n<td>Rolf\u00a0\u00a0 Elgeti*<\/td>\n<td>TAG\u00a0\u00a0 Immobilien<\/td>\n<td>MDAX<\/td>\n<td>117<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td>nnn<\/td>\n<td>50<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">54<\/td>\n<td>Gisbert R\u00fchl<\/td>\n<td>Kl\u00f6ckner<\/td>\n<td>MDAX<\/td>\n<td>115<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td>n<\/td>\n<td>51<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">55<\/td>\n<td>Klaus\u00a0\u00a0 Probst<\/td>\n<td>Leoni<\/td>\n<td>MDAX<\/td>\n<td>115<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td>nn<\/td>\n<td>74<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">56<\/td>\n<td>Ulrich Wallin<\/td>\n<td>Hannover R\u00fcck<\/td>\n<td>MDAX<\/td>\n<td>107<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td>n<\/td>\n<td>52<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">57<\/td>\n<td>Rolf\u00a0\u00a0 Buch<\/td>\n<td>Dt.\u00a0\u00a0 Annington*<\/td>\n<td>MDAX<\/td>\n<td>101<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td>nn<\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">58<\/td>\n<td>Rudolf Staudigl<\/td>\n<td>Wacker Chemie<\/td>\n<td>MDAX<\/td>\n<td>101<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td><\/td>\n<td>53<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">59<\/td>\n<td>H.-J.\u00a0\u00a0 Bertram<\/td>\n<td>Symrise<\/td>\n<td>MDAX<\/td>\n<td>99<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td><\/td>\n<td>56<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">60<\/td>\n<td>Martin Siebert<\/td>\n<td>Rh\u00f6n-Klinikum<\/td>\n<td>MDAX<\/td>\n<td>92<\/td>\n<td>0%<\/td>\n<td><\/td>\n<td><\/td>\n<td>48<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">61<\/td>\n<td>Rice\u00a0\u00a0 Powell<\/td>\n<td>Fresenius\u00a0\u00a0 Medical<\/td>\n<td>DAX<\/td>\n<td>88<\/td>\n<td>0,2%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>71<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">62<\/td>\n<td>Herbert K. Haas<\/td>\n<td>Talanx<\/td>\n<td>MDAX<\/td>\n<td>86<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td><\/td>\n<td>60<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">63<\/td>\n<td>Stefan\u00a0\u00a0 R. Fuchs<\/td>\n<td>Fuchs\u00a0\u00a0 Petrolub<\/td>\n<td>MDAX<\/td>\n<td>79<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>78<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">64<\/td>\n<td>Werner Deggim<\/td>\n<td>NORMA Group<\/td>\n<td>MDAX<\/td>\n<td>75<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td><\/td>\n<td>80<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">65<\/td>\n<td>Guillaume\u00a0\u00a0 de Posch<\/td>\n<td>RTL\u00a0\u00a0 Group<\/td>\n<td>MDAX<\/td>\n<td>75<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td>nn<\/td>\n<td>77<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">66<\/td>\n<td>Michael Zahn<\/td>\n<td>Dt. Wohnen<\/td>\n<td>MDAX<\/td>\n<td>73<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>54<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">67<\/td>\n<td>Uwe\u00a0\u00a0 R\u00f6hrhoff<\/td>\n<td>Gerresheimer<\/td>\n<td>MDAX<\/td>\n<td>73<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td>nnn<\/td>\n<td>70<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">68<\/td>\n<td>R\u00fcdiger Kapitza<\/td>\n<td>DMG Mori Seiki<\/td>\n<td>MDAX<\/td>\n<td>67<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td>nnn<\/td>\n<td>68<\/td>\n<td>\u2192<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">69<\/td>\n<td>Reiner\u00a0\u00a0 Winkler<\/td>\n<td>MTU<\/td>\n<td>MDAX<\/td>\n<td>67<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">70<\/td>\n<td>Thomas Hegel<\/td>\n<td>LEG Immobilien<\/td>\n<td>MDAX<\/td>\n<td>54<\/td>\n<td>0%<\/td>\n<td>nn<\/td>\n<td>n<\/td>\n<td>69<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">71<\/td>\n<td>Heinz\u00a0\u00a0 J. Fuhrmann<\/td>\n<td>Salzgitter<\/td>\n<td>MDAX<\/td>\n<td>54<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td>nnnn<\/td>\n<td>67<\/td>\n<td>\u2198<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">72<\/td>\n<td>Eckard Heidloff<\/td>\n<td>Wincor Nixdorf<\/td>\n<td>MDAX<\/td>\n<td>52<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td>nnn<\/td>\n<td>76<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">73<\/td>\n<td>Marc\u00a0\u00a0 E. Owen*<\/td>\n<td>Celesio<\/td>\n<td>MDAX<\/td>\n<td>47<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">74<\/td>\n<td>C.-M. B\u00f6ge<\/td>\n<td>Dt. EuroShop<\/td>\n<td>MDAX<\/td>\n<td>44<\/td>\n<td>0%<\/td>\n<td>nnnnn<\/td>\n<td><\/td>\n<td>83<\/td>\n<td>\u2191<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">75<\/td>\n<td>Steven\u00a0\u00a0 Holland<\/td>\n<td>Brenntag<\/td>\n<td>MDAX<\/td>\n<td>37<\/td>\n<td>0%<\/td>\n<td>nnnnn<\/td>\n<td><\/td>\n<td>79<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">76<\/td>\n<td>Manuel Cubero*<\/td>\n<td>Kabel Dld<\/td>\n<td>MDAX<\/td>\n<td>36<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">77<\/td>\n<td>Bernd\u00a0\u00a0 Drouven*<\/td>\n<td>Aurubis<\/td>\n<td>MDAX<\/td>\n<td>35<\/td>\n<td>0%<\/td>\n<td><\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">78<\/td>\n<td>David Frink*<\/td>\n<td>Gerry Weber<\/td>\n<td>MDAX<\/td>\n<td>27<\/td>\n<td>0%<\/td>\n<td><\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">79<\/td>\n<td>Wolfgang\u00a0\u00a0 Heer<\/td>\n<td>S\u00fcdzucker<\/td>\n<td>MDAX<\/td>\n<td>27<\/td>\n<td>0%<\/td>\n<td>n<\/td>\n<td>nnnnn<\/td>\n<td>73<\/td>\n<td>\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">80<\/td>\n<td>Volker Kronseder<\/td>\n<td>KRONES<\/td>\n<td>MDAX<\/td>\n<td>20<\/td>\n<td>0%<\/td>\n<td>nnn<\/td>\n<td>nn<\/td>\n<td>81<\/td>\n<td>\u2197<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">81<\/td>\n<td>Gordon\u00a0\u00a0 Riske<\/td>\n<td>Kion\u00a0\u00a0 Group*<\/td>\n<td>MDAX<\/td>\n<td>15<\/td>\n<td>0%<\/td>\n<td>nnnnn<\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td width=\"28\" height=\"21\">82<\/td>\n<td>Hans-Georg Frey<\/td>\n<td>Jungheinrich*<\/td>\n<td>MDAX<\/td>\n<td>8<\/td>\n<td>0%<\/td>\n<td>nnnnn<\/td>\n<td><\/td>\n<td>&#8211;<\/td>\n<td>&#8211;<\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td colspan=\"7\">* Carsten Spohr ab Mai\u00a0\u00a0 2014, Matthias Zachert ab April 2014, Wolfgang B\u00fcchele ab Mai 2014<\/td>\n<td><\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td colspan=\"9\">Herbert Bodner ab August\u00a0\u00a0 2014, Rolf Elgeti bis Oktober 2014, Deutsche Annington seit September\u00a0\u00a0 2014,<\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td colspan=\"7\">Marc E. Owen seit Juli\u00a0\u00a0 2014, Manuel Cubero seit April 2014, Bernd Drouven ab November 2014,<\/td>\n<td><\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td colspan=\"8\">David Frink ab November 2014, Kion Group\u00a0\u00a0 seit September 2014, Jungheinrich seit Dezember 2014<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td height=\"21\"><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td><\/td>\n<td>\u00a9 Keynote Kommunikation<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Berichten die Medien \u00fcber die DAX30- oder MDAX-Kapit\u00e4ne, liegen Siemens-Chef Joe Kaeser, Deutsche-Bank-Chef J\u00fcrgen Fitschen und\u00a0 Volkswagen-Chef Martin Winterkorn vornean, in dieser Reihenfolge. &#8222;Die zehn meisterw\u00e4hnten Vorstandschefs von insgesamt 82 vereinigen 55 Prozent der gesamten Berichterstattung auf sich&#8220;, hat Harald &hellip; <a href=\"https:\/\/blog.wiwo.de\/management\/2015\/03\/17\/spiegleinspieglein-wer-ist-der-meisterwahnte-dax-kapitan\/\">Weiterlesen <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[215,256,271,4062,4380,4385,1574,4381,757,3247,4384,966,4386,4383,4382],"class_list":["post-656021","post","type-post","status-publish","format-standard","hentry","category-allgemein","tag-ceo","tag-dax30","tag-deutsche-bank","tag-dr-doeblin-gesellschaft-fur-wirtschaftsforschung","tag-harald-maass","tag-joe-kaeser","tag-jurgen-fitschen","tag-keynote-kommunikation","tag-martin-winterkorn","tag-mdax","tag-medienprasenz","tag-siemens","tag-volswagen","tag-vorstandschef","tag-vorstandsvorsitzender"],"_links":{"self":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/posts\/656021","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/comments?post=656021"}],"version-history":[{"count":0,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/posts\/656021\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/media?parent=656021"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/categories?post=656021"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.wiwo.de\/management\/wp-json\/wp\/v2\/tags?post=656021"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}